Despite only being released in November, sales of the M1-powered MacBook Air, MacBook Pro, and Mac mini now represent the majority of Mac sales, outperforming Mac computers powered by Intel processors, according to Apple CEO Tim Cook.
Cook made the remarks during Apple's "Spring Loaded" event yesterday, where it introduced a completely redesigned 24-inch iMac powered by the M1 Apple silicon chip. Cook says that the M1 and Apple silicon "isn't just an upgrade, but a breakthrough," while touting Mac's industry-leading customer satisfaction.
Apple announced at WWDC 2020 that it would embark on a two-year-long transition to its own silicon for its entire Mac lineup, breaking away from Intel. With the launch of the first Apple silicon-powered iMac yesterday, Apple now sells four Mac computers powered by Apple silicon. Alongside them, Apple continues to sell a 16 and 13-inch MacBook Pro, 21.5-and 27-inch iMac, and the high-end Mac Pro, all with Intel processors.
According to Cook, the four M1-powered Macs now outperform the five remaining Intel-powered computers in its lineup in terms of sales. During the keynote, Cook's comment went largely unnoticed but is likely to be a key point the CEO makes during Apple's upcoming earnings call, which is being held on April 28.
Apple's Worldwide Developers Conference (WWDC) starts today with the traditional keynote kicking things off at 10:00 a.m. Pacific Time. MacRumors is on hand for the event and we'll be sharing details and our thoughts throughout the day.
We're expecting to see a number of software-related announcements led by a design revamp across Apple's platforms that will also see the numbering of all of...
At today's WWDC 2025 keynote event, Apple unveiled a new design that will inform the next decade of iOS, iPadOS, and macOS development, so needless to say, it was a busy day. Apple also unveiled a ton of new features for the iPhone, an overhauled Spotlight interface for the Mac, and a ton of updates that make the iPad more like a Mac than ever before.
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Apple today announced a complete redesign of all of its major software platforms called "Liquid Glass."
Announced simultaneously for iOS, iPadOS, macOS, watchOS, tvOS, visionOS, and CarPlay, Liquid Glass forms a new universal design language for the first time. At its WWDC 2025 keynote address, Apple's software chief Craig Federighi said "Apple Silicon has become dramatically more powerful...
Apple today announced that iPadOS 26 will be compatible with the iPad models listed below.
iPadOS 26 features a new Liquid Glass design, a menu bar, improved app windowing, and more.
iPadOS 26 supports the following iPad models:iPad Pro (M4)
iPad Pro 12.9-inch (3rd generation and later)
iPad Pro 11-inch (1st generation and later)
iPad Air (M2 and later)
iPad Air (3rd generation and...
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During its WWDC 2025 keynote today, Apple said that 13...
Apple at WWDC announced iOS 26, introducing a comprehensive visual redesign built around its new "Liquid Glass" concept, alongside expanded Apple Intelligence capabilities, updates to core communication apps, and more.
Liquid Glass is a translucent material that reflects and refracts surroundings to create dynamic, responsive interface elements, according to Apple. The new design language...
M1 replaced the entry level machines for Air, Pro and mini, which I assume were already the best sellers over the more expensive options in the categories so this doesn't surprise me too much.
I'm surprised by the lower 8 GB ram. Is that because the M1 is so power efficient that we don't need a pile of Ram?
I use my MP for photo editing (Capture One - who are working on a native M1 version) and occasional video editing (although could be more if it wasn't choppy now).
I might jump on a 27" iMac someday. Or a newer Mac Pro. For now I'm holding on, but it's 8 years old and starting to chunk a bit with larger files (12 core, tons of Ram). I'd love to see the efficiency difference between an M1 iMac. Hopefully there will be YT reviews (by power users) soon enough.
Cheers, Brian
The default 8GB RAM is just a planned obsolescence tactic by Apple. The M1 has such great performance that consumers might stick with it for a long time, so Apple put 8GB RAM as default to increase wear and tear on the SSD. Since users cannot upgrade the RAM nor SSD themselves, people will end up having to just replace the whole computer sooner.
Are you seriously going to compare the M1 with its 8 cores and 20 something watt power consumption to a 64 core threadripper that costs $5k and draws over 10X the power?
